A kid, a 3D printer, and a neighborhood that needed trees.

In January 2025 the Eaton Fire burned through Altadena. Simon, then nine and a student at Stratford School, watched neighbors lose their homes, their yards and the big old trees that made the streets feel like Altadena. He wanted to do something. He had a 3D printer.

The first planters were small — a printed pot, a printed corner, a few cedar scraps from the garage. He sold them at a table with his little brother Elliott, and people kept asking for more. So the family got organized: Dad on the laser and the saw, the boys on the printers and the register, everyone on packing. We added shirts and hoodies with the leaf, coasters, totes and stickers. We gave it a name.

Replant. Regrow. Releaf.

The idea is simple. We make things people actually want, we tell you exactly what they cost us to make, and everything after that goes to the people replanting Altadena. No overhead, no salaries, no mystery.

How it works

Releaf Altadena is a project of Cypress Avenue Design LLC, DBA Releaf Altadena, a small California business. We are not a registered nonprofit and we don't pretend to be — so purchases and donations aren't tax-deductible through us. What we can promise is transparency:

• Every product shows its cost. Materials, blanks, printing — the direct cost is on the page, and so is the amount that goes to recovery.
• Our time is donated. Nobody in the family is paid. Print time and shop time are listed where we know them, just so you can see what goes into each piece.
• We hand it over in $500 increments. As proceeds add up, we donate to our partners and publish the running total. So far: $1,000 (as of December 2025).

Where the money goes

We chose partners who were already replanting and rebuilding before we showed up: